Last time we emphasized the need to capture our customers’ hearts rather than their money.  Today I want to give some idea as to how to do this.  How do we develop a core of people with a sincere desire to serve others and to look at what’s in their best interest? Here’s how: see. We need to … More Capture the Heart of the Customer, part II

The cause of a thriving business is income. To generate that income, we need to provide products and services that our customers need and are willing to pay for.  Not only that, we want to structure our businesses in such a way that our customers return and tell others about our products and services.  This is the … More Capture the Heart of the Customer, part I (1 of 5)